Elevated experiences celebrating the culture through dance and rhythm
Elevated experiences celebrating the culture through dance and rhythm
While football fans worldwide are locked into the group stage action, there’s another reason to stay tuned to the 2026 FIFA World Cup: the upcoming halftime performance that’s bringing together Colombian icon Shakira and Uganda’s electrifying Ghetto Kids. Fresh behind-the-scenes photos from the “Dai Dai” music video set are giving us a sneak peek at what promises to be one of the tournament’s most memorable cultural moments.
The official World Cup anthem “Dai Dai,” which also features Nigerian superstar Burna Boy, has brought the Kampala-based dance collective into the global spotlight in spectacular fashion. After their high-energy choreography caught Shakira’s eye online, the Ghetto Kids earned their spot on this massive platform, proving once again that African talent knows no boundaries. The video shoot took place against a stunning desert backdrop dominated by a towering baobab tree—a visual metaphor that feels just right for a collaboration rooted in celebration and cultural exchange.
The released images capture the magic unfolding on set. In one frame, Shakira stands center stage in a striking teal beaded ensemble, surrounded by the young dancers sporting an vibrant mix of African print skirts, shorts, and casual gear. Another shot freezes them mid-movement, barefoot in the sand, executing the kind of razor-sharp choreography that transformed them from street performers into international sensations. Their journey from the streets of Kampala to sharing a World Cup stage with one of music’s biggest names is the kind of story that reminds us why African creativity continues to reshape global culture. Mark your calendars for July 19th at MetLife Stadium—this halftime show is about to be special.
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