Elevated experiences celebrating the culture through dance and rhythm

Privacy Policy

Effective Date: May 8, 2026
Last Updated: May 8, 2026

1. INTRODUCTION

Welcome to Afrobeat San Diego (“ASD,” “we,” “us,” or “our”). We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website afrobeatsandiego.com (the “Website”), purchase tickets to our events, subscribe to our newsletter, or otherwise interact with us.

Please read this Privacy Policy carefully. By accessing or using the Website, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access the Website.

2. INFORMATION WE COLLECT

2.1 Information You Provide to Us

Account Information: When you create an account, we collect:

  • Full name
  • Email address
  • Password (encrypted)
  • Phone number (optional)
  • Date of birth (for age verification)

Event Ticket Purchase Information: When you purchase tickets, we collect:

  • Name of ticket purchaser
  • Email address
  • Phone number
  • Billing address
  • Attendee names (for all ticket holders)
  • Payment information (processed securely by third-party payment processors)

Merchandise Purchase Information: When you purchase merchandise, we collect:

  • Name
  • Shipping address
  • Billing address
  • Email address
  • Phone number
  • Payment information (processed by third-party payment processors)

Newsletter Subscription: When you subscribe to “The Drop” (our newsletter), we collect:

  • Email address
  • Name (optional)
  • Subscription preferences

Communications: When you contact us, we collect:

  • Name
  • Email address
  • Phone number (if provided)
  • Message content
  • Any attachments or files you send

User Content: When you post comments, reviews, or other content on the Website, we collect:

  • The content you post
  • Your username or display name
  • Date and time of posting

2.2 Information Collected Automatically

Website Usage Information: We automatically collect certain information when you visit the Website:

  • IP address
  • Browser type and version
  • Operating system
  • Device type (mobile, tablet, desktop)
  • Pages viewed and time spent on pages
  • Referring website
  • Date and time of visit
  • Click-stream data

Cookies and Similar Technologies: We use cookies, web beacons, and similar tracking technologies to collect information about your browsing behavior. See our Cookie Policy for more details.

Location Data: We may collect general location information (city/country level) based on your IP address to:

  • Display your local time on the Website
  • Show relevant events in your area
  • Provide localized content

Analytics Data: We use third-party analytics tools (such as Google Analytics) to collect:

  • Website traffic statistics
  • User behavior patterns
  • Demographic information
  • Device and browser information

2.3 Information from Third Parties

Social Media: If you interact with us on social media platforms (Instagram, Facebook, Twitter/X, TikTok), we may collect:

  • Your social media username
  • Profile information you make publicly available
  • Content you post that mentions or tags us

Payment Processors: We receive confirmation of successful payments and transaction IDs from our payment processors (e.g., Stripe, PayPal, Paystack) but do not store your full credit card information.

Event Partners: If you attend events co-hosted with partners, we may receive attendance confirmation and limited personal information from those partners.

 

3. HOW WE USE YOUR INFORMATION

We use the information we collect for the following purposes:

3.1 To Provide Our Services

  • Process and fulfill ticket and merchandise orders
  • Create and manage your account
  • Send order confirmations and receipts
  • Provide customer support
  • Send event reminders and updates
  • Deliver newsletters you’ve subscribed to

3.2 To Improve Our Website and Services

  • Analyze website usage and trends
  • Understand user preferences
  • Test and develop new features
  • Improve website functionality and user experience
  • Conduct surveys and research

3.3 To Communicate With You

  • Respond to your inquiries and requests
  • Send administrative information (policy updates, technical notices)
  • Send marketing communications (with your consent)
  • Notify you about upcoming events and promotions
  • Request feedback and reviews

3.4 To Ensure Security and Prevent Fraud

  • Monitor and prevent fraudulent transactions
  • Detect and prevent security threats
  • Enforce our Terms of Use
  • Comply with legal obligations

3.5 For Marketing and Advertising

  • Send promotional emails about events, merchandise, and content
  • Display targeted advertisements on the Website and third-party platforms
  • Measure the effectiveness of our marketing campaigns
  • Build customer profiles for personalized marketing

3.6 For Legal Compliance

  • Comply with applicable laws and regulations
  • Respond to legal requests and prevent harm
  • Enforce our legal rights
  • Protect the safety and security of our users and the public

 

4. HOW WE SHARE YOUR INFORMATION

We do not sell your personal information to third parties. We may share your information in the following circumstances:

4.1 Service Providers

We share information with third-party service providers who perform services on our behalf:

  • Payment processors (Stripe, PayPal, Paystack)
  • Email service providers (Mailchimp)
  • Website hosting providers
  • Analytics providers (Google Analytics)
  • Customer support tools
  • Shipping and fulfillment partners (for merchandise)

These service providers are contractually obligated to protect your information and may only use it for the specific services they provide to us.

4.2 Event Partners and Venues

If you purchase tickets to events, we may share necessary information with:

  • Event venues (for access control and security)
  • Event co-hosts or partners
  • Artists or their management teams (aggregate attendance data only)

4.3 Social Media Platforms

If you interact with our social media content, your information may be shared with and governed by the privacy policies of those platforms:

  • Facebook/Instagram
  • Twitter/X
  • TikTok
  • Spotify

4.4 Business Transfers

If Afrobeat San Diego is involved in a merger, acquisition, bankruptcy, or sale of assets, your information may be transferred as part of that transaction.

4.5 Legal Requirements

We may disclose your information if required to do so by law or in response to:

  • Court orders or subpoenas
  • Legal processes or government requests
  • Investigations of fraud or illegal activity
  • Protection of our rights, property, or safety
  • Emergencies involving potential harm to persons

4.6 With Your Consent

We may share your information for any other purpose with your explicit consent.

 

5. COOKIES AND TRACKING TECHNOLOGIES

We use cookies and similar tracking technologies to collect and store information about your use of the Website. For detailed information about our use of cookies, please see our separate Cookie Policy.

 

6. THIRD-PARTY INTEGRATIONS

6.1 Spotify

Our Website embeds Spotify playlists and widgets. When you interact with Spotify content, Spotify may collect information about you in accordance with their privacy policy. We do not control Spotify’s data practices.

6.2 Social Media Widgets

Our Website includes social media sharing buttons and widgets. These features may collect your IP address, which page you are visiting, and may set a cookie. Your interactions with these features are governed by the privacy policies of the respective social media companies.

6.3 Payment Processors

We use third-party payment processors to process payments. Your payment information is collected and processed directly by these processors and is not stored on our servers. These processors are PCI-DSS compliant and maintain industry-standard security measures.

6.4 Google Analytics

We use Google Analytics to analyze website traffic. Google Analytics uses cookies to collect information about your use of the Website. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

 

7. DATA RETENTION

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Retention Periods:

  • Account information: Retained until you delete your account, plus 30 days
  • Transaction records: 7 years (for tax and legal compliance)
  • Newsletter subscribers: Until you unsubscribe, plus 60 days
  • Website analytics data: 26 months (Google Analytics default)
  • Customer support communications: 3 years
  • Marketing data: Until you opt out, plus 2 years

After the retention period, we will delete or anonymize your personal information.

 

8. YOUR PRIVACY RIGHTS

Depending on your location, you may have the following rights regarding your personal information:

8.1 Access and Portability

You have the right to request access to the personal information we hold about you and to receive a copy of your data in a portable format.

8.2 Correction

You have the right to request that we correct inaccurate or incomplete personal information about you.

8.3 Deletion

You have the right to request that we delete your personal information, subject to certain exceptions (e.g., legal obligations, fraud prevention).

8.4 Opt-Out of Marketing

You have the right to opt out of receiving marketing communications from us at any time by:

  • Clicking the “unsubscribe” link in our emails
  • Contacting us at hello@afrobeatsandiego.com
  • Updating your account preferences

8.5 Object to Processing

You have the right to object to certain types of processing of your personal information, including processing for direct marketing purposes.

8.6 Restrict Processing

You have the right to request that we restrict the processing of your personal information in certain circumstances.

8.7 Withdraw Consent

Where we rely on your consent to process your personal information, you have the right to withdraw that consent at any time.

8.8 Exercising Your Rights

To exercise any of these rights, please contact us at hello@afrobeatsandiego.com. We will respond to your request within 30 days.

 

9. CALIFORNIA PRIVACY RIGHTS

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

9.1 Right to Know

You have the right to request information about:

  • Categories of personal information we collect
  • Categories of sources from which we collect personal information
  • Business or commercial purposes for collecting personal information
  • Categories of third parties with whom we share personal information
  • Specific pieces of personal information we have collected about you

9.2 Right to Delete

You have the right to request deletion of your personal information, subject to certain exceptions.

9.3 Right to Opt-Out of Sale

We do not sell your personal information as defined by the CCPA.

9.4 Right to Non-Discrimination

We will not discriminate against you for exercising your CCPA rights.

9.5 Authorized Agent

You may designate an authorized agent to make requests on your behalf. We may require proof of authorization.

9.6 Shine the Light Law

California residents may request information about personal information we disclose to third parties for their direct marketing purposes. To make such a request, please contact us at hello@afrobeatsandiego.com.

 

10. EUROPEAN UNION (GDPR) RIGHTS

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you have rights under the General Data Protection Regulation (GDPR):

10.1 Legal Basis for Processing

We process your personal information based on:

  • Consent: When you provide explicit consent (e.g., newsletter subscription)
  • Contract: When processing is necessary to fulfill a contract with you (e.g., ticket purchases)
  • Legitimate Interests: When we have a legitimate business interest (e.g., website analytics, fraud prevention)
  • Legal Obligation: When required by law (e.g., tax compliance)

10.2 Data Transfers

Your information may be transferred to and processed in the United States, which may not have the same data protection laws as your jurisdiction. We ensure appropriate safeguards are in place for such transfers.

10.3 Right to Lodge a Complaint

You have the right to lodge a complaint with your local data protection authority if you believe we have violated your privacy rights.

 

11. CHILDREN’S PRIVACY

The Website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at hello@afrobeatsandiego.com, and we will delete such information.

For users between 13 and 18 years of age, we require parental or guardian consent before creating an account or making purchases.

 

12. DATA SECURITY

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit (SSL/TLS)
  • Secure data storage with access controls
  • Regular security audits and vulnerability assessments
  • Employee training on data protection
  • Secure payment processing through PCI-DSS compliant processors
  • Multi-factor authentication for account access
  • Regular backups and disaster recovery procedures

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

 

13. INTERNATIONAL DATA TRANSFERS

Your information may be transferred to and maintained on servers located outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ. If you are located outside the United States and choose to provide information to us, please note that we transfer the data, including personal information, to the United States and process it there.

 

14. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other reasons. We will notify you of any material changes by:

  • Posting the new Privacy Policy on this page
  • Updating the “Last Updated” date
  • Sending an email notification (for significant changes)
  • Displaying a prominent notice on the Website

Your continued use of the Website after any changes indicates your acceptance of the updated Privacy Policy.

 

15. DO NOT TRACK SIGNALS

Some web browsers have a “Do Not Track” feature. Currently, we do not respond to “Do Not Track” signals because there is no industry standard for how to interpret and respond to such signals.

 

16. CONTACT US

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

Afrobeat San Diego
Email: hello@afrobeatsandiego.com
Website: https://afrobeatsandiego.com/contact-us
Address: San Diego, California, USA

For privacy-specific inquiries:
Email: privacy@afrobeatsandiego.com

We will respond to all requests, inquiries, or concerns within 30 days.


By using the Website, you acknowledge that you have read, understood, and agree to this Privacy Policy.

Who we are

Suggested text: Our website address is: http://afrobeatsandiego.com.

Comments

Suggested text: When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Media

Suggested text: If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Cookies

Suggested text: If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select "Remember Me", your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Suggested text: Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Who we share your data with

Suggested text: If you request a password reset, your IP address will be included in the reset email.

How long we retain your data

Suggested text: If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

Suggested text: If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where your data is sent

Suggested text: Visitor comments may be checked through an automated spam detection service.